KENISHA ARTHUR

PC Daily is a comprehensive and engaging newspaper style resource created to help attendees maximize their experience at the 2016 AIPAC Policy Conference.

Designed with the purpose of providing attendees with the daily schedule, venue maps, information about the speakers and their topics, as well as other useful conference and venue info.

PC Daily offers QR codes that lead to the app store and registration pages for the following years conference to make it more interactive and direct.

To enhance the visual appeal and user accessibility while maintaining overall cohesiveness, PC Daily utilizes high-quality images, graphics and font styles that are easy to read and navigate.

Originating with the “70” motif, Celebrating 70 was created exclusively to brand and theme the 2018 AIPAC Northeast Gala.

However, the exceptional response and resounding success of Celebrating 70 at the gala paved the way for its evolution. Recognizing the immense potential and the universally appealing nature of this theme, it was decided to take it a step further to develop and expand Celebrating 70 into a flexible and adaptable event package, purposefully designed to be accessible to all AIPAC regional offices for their upcoming events.

Facebook ad to promote engagement of a speaker series being hosted by AIPAC to reflect on the six-day war.

As part of a employee network logo revamp, a new and improved primary and secondary logo was created for Inovalon’s One Womens Network (OWN).

The primary logo features a bold and dynamic W graphic with supporting characters symbolizing strength and empowerment. The surrounding characters represent community and supportive nature of the network. The text "One Womens Network" appears in clean, modern font just beneath the main lockup.

The secondary logo features a modified version of the primary graphic This version is perfect for smaller print or online use, where the secondary text of the main logo may be too detailed.

Overall, the new logo design for OWN reflects the network's values of unity, leadership, and progress – and make a bold impression both inside and outside the company.

Created to brand a series of emails going out to constituents, the Speaker Spotlight logo represents dialogue being presented in a clear and concise manner.

The logo features a parent's hand holding onto a child's hand, symbolizing the strong bond between a working parent and their child. The image signifies the importance of balancing work and family life, while prioritizing the well-being and happiness of one's child. The use of gentle curves create a warm and comforting feel, promoting a sense of security and love within the relationship.

The logo represents the dedication and sacrifice required of working parents to ensure a bright future for their children, uplifting them to aspire to achieve their dreams.

Meticulously crafted press kit that aligns with current brand identity with the aim of promoting the artist and increasing their visibility, ensuring that key information, engaging visuals, and compelling content are strategically presented to captivate a wider audience and enhance their presence in the ever-evolving entertainment landscape.

Produced social media posts, each meticulously crafted to align with brand guidelines and sustain a unified and consistent identity. Social posts include webinar promotions and conference registration notices